About Us

The story began in 2023, in Auckland, when our founder Noah set out to solve a problem many New Zealanders know all too well.

New Zealanders love the outdoors. Camping, road trips, beach weekends and nature escapes are part of our lifestyle. But Noah, an outdoor camping enthusiast himself, noticed something frustrating — outdoor camping gear in New Zealand was often expensive, limited in choice, and not always practical for real camping needs. Many people wanted to enjoy the outdoors comfortably, but the high cost made it hard to get properly equipped.

Surely, it didn’t have to be this way.

While researching and travelling, Noah discovered that international markets offered a far wider range of camping products at much better value, without compromising on quality. That sparked an idea: why not bring these practical, cost-effective outdoor products to New Zealand and make camping more accessible to everyone?

That idea became reality in 2023.

We set out to curate a collection of well-designed, functional, and affordable camping gear, carefully selected to suit real outdoor use in New Zealand conditions. From family camping to weekend getaways, our goal is simple — to help you enjoy the outdoors comfortably, without stretching your budget.

We believe great outdoor experiences shouldn’t be a luxury. By sourcing high-value products internationally and focusing on what campers actually need, we aim to fill the gap in the New Zealand market and offer a one-stop shop for reliable camping essentials.

Whether you’re new to camping or a seasoned outdoor lover, we’re here to help you get outside, explore more, and make the most of every adventure.